Planning. Buying.
Placement. Results.
Forging Bonds Between
Brands And Consumers
In today's highly competitive environment, brands are challenged to grow their business in the face of increased margin pressure, competitive shelf sets, and a saturated media landscape. There's never been a greater need for media investments to achieve measurable ROI.
MediaWorx responds to these challenges by offering our clients the most creative, hardest working media strategies possible. Our go-to-market approach combines the right media mix for your brand together with aggressive negotiations to deliver the best value-added media return in the business. And to drive success at retail, we work with our client's sales teams to leverage every media dollar spent to help secure maximum support at shelf.
Our clients have come to rely on our deep level of experience and hands-on service they receive from our senior team. Most importantly, we understand that if your business grows as a result of our work, so does ours. That's a challenge we fully embrace!
What We Do
We help brands succeed in Must Win Markets by leveraging consumer advertising and customer marketing together to drive sales and share growth.
Media Planning and Buying
Event Installations
Media Strategy
Media Promotions
360° Campaign Activations
Customer Driven Media
WHO WE ARE
Our senior team of media marketing professions provides highly personalized service and creative thinking to our clients. Each has over 20 years in the business, working at some of the top agencies in the country.
John Lombard
MediaWorx Partner
John is always discovering new ways to drive our client's media investments further. One of John's core philosophies is that media strategy should be led by the creative idea. John is often called upon as a strategic media partner to interface with our client’s creative teams. He is also recognized as a valued contributor at client brainstorming sessions.
Peter Cusick
MediaWorx Partner
Pete's first major in college was mechanical engineering, where sleep was often replaced with a calculator and complex math equations. While he ultimately shifted to a degree in business, Pete brought his affinity for numbers and 'efficiencies' to the advertising and media industry. Pete prides himself on running an agency where consumer driven media is backed with maximum merchandising support driven through customer integration.
Scott Pozucek
MediaWorx Partner
As Media Director, Scott is the engine, firepower, and the Excel guru behind MediaWorx. Scott launched his career in the broadcast business as a voice talent, but the business side lured him to positions in media sales, syndication and media buying. He is passionate about data and analytics, which underscore all of the campaigns he manages.
Reatha Braxton
VP Strategy and Planning
Reatha Braxton, formerly Co-Media Director at TBWA/Chiat/Day, brings more than 25 years of experience that earned her the titles of 'Media All Star' by Adweek and 'Media Maven' by Advertising Age for her work on Absolut.
Janine Braider
VP Client Services
Janine is the lifeblood of MediaWorx and exemplifies “teamwork” in all facets. She masterfully partners with our clients and inter-agency teams while managing our account teams. After joining MediaWorx shortly after launching, she has shaped the agency’s client service philosophy built on responsiveness, attention to detail and passion for the work.